Business

Article Business

Can digital transformation promote enterprise performance?-From the perspective of public policy and innovation

Yongzhang Peng, Changqi Tao

Summary: Digitization is of great significance to the development of economy and society as it greatly improves the performance of enterprises and stimulates innovation momentum. Reducing costs, increasing revenue, improving efficiency, and encouraging innovation are the main paths for digital transformation to enable enterprise development, with the policy effect of enterprise innovation being the most significant.

JOURNAL OF INNOVATION & KNOWLEDGE (2022)

Article Business

PLS-SEM: indeed a silver bullet - retrospective observations and recent advances

Marko Sarstedt, Joseph F. Hair, Christian M. Ringle

Summary: The passage discusses the significance of a paper published in the Journal of Marketing Theory & Practice in 2011, which became a cornerstone contribution in the field. The authors offer a review of their own paper from the perspective of reviewers with current knowledge, clarifying ambiguities and updating outdated descriptions.

JOURNAL OF MARKETING THEORY AND PRACTICE (2023)

Review Business

AI in marketing, consumer research and psychology: A systematic literature review and research agenda

Marcello M. Mariani, Rodrigo Perez-Vega, Jochen Wirtz

Summary: This study provides an integrated view on the body of knowledge of artificial intelligence in marketing, consumer research, and psychology literature, identifying eight topical clusters and 412 theoretical lenses used in these studies. The research agenda proposed aims to advance the scholarly debate on AI with an emphasis on cross-fertilization of theories and neglected research topics.

PSYCHOLOGY & MARKETING (2022)

Article Business

The roles of technology and Kyoto Protocol in energy transition towards COP26 targets: Evidence from the novel GMM-PVAR approach for G-7 countries

Eyup Dogan, Muhammad Zubair Chishti, Nooshin Karimi Alavijeh, Panayiotis Tzeremes

Summary: This study investigates the impacts of technology and Kyoto Protocol on energy transition using a novel econometric method. The empirical results show a significant positive link between technology and energy transition, as well as a positive impact of the Kyoto Protocol. Further policy implications are discussed.

TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE (2022)

Article Business

Digital transformation and sustainable performance: The moderating role of market turbulence

Lixu Li

Summary: Digital transformation has a positive accelerating effect on economic performance but shows an inverted U-shaped relationship with environmental performance, with a faster accelerating effect under low market turbulence.

INDUSTRIAL MARKETING MANAGEMENT (2022)

Article Business

Effects of of China's pilot low-carbon city policy on carbon emission reduction: A quasi-natural experiment based on satellite data

Weidong Huo, Jie Qi, Tong Yang, Jialu Liu, Miaomiao Liu, Ziqi Zhou

Summary: Economic development has led to global greenhouse gas emissions and climate change, posing a common challenge for all nations. Cities, as drivers of national economic development, have a crucial role in low-carbon development and climate change mitigation. China has actively explored and implemented pilot policies for low-carbon cities to reduce emissions and mitigate climate change. Findings from this study show that pilot cities achieved an annual carbon emission reduction of approximately 2.72%, resulting in a gross domestic product loss of around 1.19 trillion yuan from 2013 to 2017. These reductions were achieved through adjustments in industrial structure, promotion of technological innovation, and investment in low-carbon technologies.

TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE (2022)

Article Business

Mutualism and the dynamics of new platform creation: A study of cisco and fog computing

Saeed Khanagha, Shahzad (Shaz) Ansari, Sotirios Paroutis, Luciano Oviedo

Summary: This research examines how incumbents respond to the emergence of dominant platforms. It shows how Cisco created a new platform, Fog, while maintaining its role as a complementor to the dominant platform, Cloud. By developing a process model, the study reveals how firms in peripheral roles can reposition themselves through a mix of actions to develop and legitimize an alternative platform.

STRATEGIC MANAGEMENT JOURNAL (2022)

Article Business

Food packaging during the COVID-19 pandemic: Consumer perceptions

Robert Kitz, Tony Walker, Sylvain Charlebois, Janet Music

Summary: The study found that since the COVID-19 pandemic, the majority of Canadian consumers are more concerned about food safety and price consciousness, but their motivation to reduce plastic use has only slightly declined. There has been a significant shift in attitudes towards policy, with less support for tighter regulations or bans on single-use plastics, and an increase in willingness to pay for biodegradable alternatives.

INTERNATIONAL JOURNAL OF CONSUMER STUDIES (2022)

Article Business

Organizations' engagement with sustainable development goals: From cherry-picking to SDG-washing?

Inaki Heras-Saizarbitoria, Laida Urbieta, Olivier Boiral

Summary: This study analyzes the engagement of 1370 organizations from 97 countries with the SDGs, finding that the majority of organizations' engagement with the SDGs is superficial, indicating a process of SDG-washing to some extent.

CORPORATE SOCIAL RESPONSIBILITY AND ENVIRONMENTAL MANAGEMENT (2022)

Article Business

Omitted Variable Bias: Examining Management Research With the Impact Threshold of a Confounding Variable (ITCV)

John R. Busenbark, Hyunjung (Elle) Yoon, Daniel L. Gamache, Michael C. Withers

Summary: Recent management research emphasizes the importance of considering omitted variables as a primary source of endogeneity bias in empirical estimation. Methodological scholarship advocates for the use of two-stage instrumental variable modeling, but researchers approach this recommendation with caution due to associated challenges. Studies utilizing the impact threshold of a confounding variable (ITCV) technique suggest that most causal inference is unlikely to be biased by omitted variables, with only the most pervasive ones impacting causal inference substantively.

JOURNAL OF MANAGEMENT (2022)

Article Business

Online influencer marketing

Fine F. Leung, Flora F. Gu, Robert W. Palmatier

Summary: This article explains the background and definition of online influencer marketing (OIM), and proposes its unique features. Drawing insights from research and practice, the authors discuss the benefits and potential threats of OIM, and suggest strategies for effective management and further research.

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE (2022)

Article Business

Facebook and the creation of the metaverse: radical business model innovation or incremental transformation?

Sascha Kraus, Dominik K. Kanbach, Peter M. Krysta, Maurice M. Steinhoff, Nino Tomini

Summary: In this study, the renaming of Facebook to Meta and its strategic focus on building the metaverse were analyzed from an entrepreneurship and business model perspective. The findings suggest that the change does not represent a radical business model innovation but rather an incremental transformation of the current model. This study raises important questions about future large-scale rebranding efforts and their effects.

INTERNATIONAL JOURNAL OF ENTREPRENEURIAL BEHAVIOR & RESEARCH (2022)

Article Business

An Emerging Theory of Avatar Marketing

Fred Miao, Irina V. Kozlenkova, Haizhong Wang, Tao Xie, Robert W. Palmatier

Summary: This article highlights the lack of consistency and clarity in the definition of avatars in contemporary marketing strategies, proposing a classification of avatar design elements and an explanatory framework for avatar effectiveness. It also outlines a research program for future studies in avatar marketing.

JOURNAL OF MARKETING (2022)

Article Business

Does green transformational leadership lead to green innovation? The role of green thinking and creative process engagement

Saira Begum, Muhammad Ashfaq, Enjun Xia, Usama Awan

Summary: The study found that green transformational leadership plays a crucial role in green innovation, with green thinking and creative process engagement acting as mediators. This highlights the importance of green thinking and creative processes in fostering green innovation.

BUSINESS STRATEGY AND THE ENVIRONMENT (2022)

Article Business

Green innovation as a mediator in the impact of business analytics and environmental orientation on green competitive advantage

Hashim Zameer, Ying Wang, Humaira Yasmeen, Shujaat Mubarak

Summary: The role of business analytics and environmental orientation in green innovation and green competitive advantage is investigated in this study. The study also finds that green innovation acts as a mediator between business analytics, environmental orientation, and green competitive advantage. The findings suggest that business analytics has a stronger impact on green innovation compared to environmental orientation.

MANAGEMENT DECISION (2022)

Article Business

The interrelationship between the carbon market and the green bonds market: Evidence from wavelet quantile-on-quantile method

Xiaohang Ren, Yiying Li, Cheng Yan, Fenghua Wen, Zudi Lu

Summary: This study constructs a framework based on multiple time scales and market conditions to quantify the interrelationship between carbon futures and green bond markets. The study finds that carbon futures have positive effects on the green bond market in the medium to long term, but exhibit erratic performance in the short term. The effects are more pronounced when both markets are in an extreme state.

TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE (2022)

Article Business

Toward a theory of behavioral control

Weng Marc Lim, Marc Arul Weissmann

Summary: This article reviews the theorization, conceptualization, and operationalization of behavioral control and proposes a theory to close the existing gaps in understanding. The theory distinguishes the different aspects of behavioral control and discusses methods to develop and strengthen desired behavioral control and overcome undesired behavioral control.

JOURNAL OF STRATEGIC MARKETING (2023)

Article Business

Effect of CSR and Ethical Practices on Sustainable Competitive Performance: A Case of Emerging Markets from Stakeholder Theory Perspective

Abdul Waheed, Qingyu Zhang

Summary: This study examines the impact of corporate social responsibility practices (CSRPs) on sustainable competitive performance (SACP) in SMEs in China and Pakistan, and finds that ethical cultural practices (ECL) mediate the relationship between CSRPs and SACP.

JOURNAL OF BUSINESS ETHICS (2022)

Article Business

Does environmental, social, and governance performance move together with corporate green innovation in China?

Mingbo Zheng, Gen-Fu Feng, Ren-Ai Jiang, Chun-Ping Chang

Summary: This research reveals a bidirectional long-term relationship between ESG performance and corporate green innovation among Chinese listed firms. It also demonstrates a causal link from ESG performance to green innovation output in both short and long terms.

BUSINESS STRATEGY AND THE ENVIRONMENT (2023)

Article Business

The metaverse in the hospitality and tourism industry: An overview of current trends and future research directions

Dogan Gursoy, Suresh Malodia, Amandeep Dhir

Summary: This article first explains the concept of the metaverse, particularly in the context of the hospitality and tourism industry. Next, it proposes a conceptual framework for creating metaverse experiences and identifies research gaps and agenda items. Finally, it classifies future research agendas into three categories: staging experiences, understanding consumer behavior changes, and marketing and operations strategies in the metaverse.

JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT (2022)