期刊
JOURNAL OF CONSUMER PSYCHOLOGY
卷 17, 期 2, 页码 101-106出版社
LAWRENCE ERLBAUM ASSOC INC-TAYLOR & FRANCIS
DOI: 10.1016/S1057-7408(07)70015-3
关键词
-
In this comment to Trope, Liberman and Makslak's lead article, I refrain from any attempt to review or recapitulate the growing body of research in social psychology in general and in consumer science in particular that is explicitly devoted to construal level theory (CLT). Rather, granting the status of CLT as a leading contemporary theory, with rich implications and applications in consumer science, I concentrate on recent phenomena in judgment and decision making for which CLT provides an implicit account. Specifically, CLT affords an integrative framework for understanding a whole variety of preference reversals-a major challenge for students of consumer behavior.
作者
我是这篇论文的作者
点击您的名字以认领此论文并将其添加到您的个人资料中。
推荐
暂无数据