期刊
TOURISM MANAGEMENT
卷 65, 期 -, 页码 176-186出版社
ELSEVIER SCI LTD
DOI: 10.1016/j.tourman.2017.10.007
关键词
Online rating; TripAdvisor; Hotel; Power distance; Hotel chain; Reviewer travel experience; Multidimensional rating
资金
- National Natural Science Foundation Programs of China (NSFC) [71771182, 71722014, 71471141, 91646113]
- Wuhan University [Whu2016013]
This study investigates the collective influences of cultural, hotel, and reviewer characteristics on online ratings in the hotel sector. Based on over 243,000 TripAdvisor reviews for hotels in 24 US cities, we empirically find a negative relationship between the reviewers' power distance and their online hotel ratings, thereby indicating that cultural factor plays a significant role in the customers' online rating behavior. The negative effect of power distance on online hotel ratings is weaker for chained hotels than for independent hotels. This negative effect is also weaker for reviewers with more travel experience than for those with less travel experience. The robustness check demonstrates that these findings are applicable for ratings on product features that involve staff interactions, such as service, value, rooms, and cleanliness. (c) 2017 Elsevier Ltd. All rights reserved.
作者
我是这篇论文的作者
点击您的名字以认领此论文并将其添加到您的个人资料中。
推荐
暂无数据