期刊
RESEARCH POLICY
卷 32, 期 2, 页码 333-350出版社
ELSEVIER SCIENCE BV
DOI: 10.1016/S0048-7333(02)00103-8
关键词
product market; commercialization strategies; technology entrepreneurs; ideas market; appropriability
类别
This paper presents a synthetic framework identifying the central drivers of start-up commercialization strategy and the implications of these drivers for industrial dynamics. We link strategy to the commercialization environment-the microeconomic and strategic conditions facing a firm that is translating an idea into a value proposition for customers. The framework addresses why technology entrepreneurs in some environments undermine established firms, while others cooperate with incumbents and reinforce existing market power. Our analysis suggests that competitive interaction between start-up innovators and established firms depends on the presence or absence of a market for ideas. By focusing on the operating requirements, efficiency, and institutions associated with markets for ideas, this framework holds several implications for the management of high-technology entrepreneurial firms. (C) 2002 Elsevier Science B.V. All rights reserved.
作者
我是这篇论文的作者
点击您的名字以认领此论文并将其添加到您的个人资料中。
推荐
暂无数据