3.8 Article

Measuring Corporate Social Responsibility

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CORPORATE REPUTATION REVIEW
卷 7, 期 4, 页码 304-308

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PALGRAVE MACMILLAN LTD
DOI: 10.1057/palgrave.crr.1540228

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The explosive growth in the demand for ratings of corporate social responsibility (CSR) has resulted in a marked increase in the number of groups supplying CSR ratings to investors and consumers. The purpose of this paper is to show: how important and varied these groups are; the trend in the CSR business; the added value of these ratings for business credibility with investors and consumers.

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