期刊
JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY
卷 93, 期 6, 页码 1028-1039出版社
AMER PSYCHOLOGICAL ASSOC
DOI: 10.1037/0022-3514.93.6.1028
关键词
stereotype consistency bias; stereotype communication; informativeness; social connectivity; situated-functional model
Communicators tend to share more stereotype-consistent than stereotype-inconsistent information. The authors propose and test a situated functional model of this stereotype consistency bias: Stereotype-consistent and inconsistent information differentially serve 2 central functions of communication sharing information and regulating relationships; depending on the communication context, information seen to serve these different functions better is more likely communicated. Results showed that stereotype-consistent information is perceived as more socially connective but less informative than inconsistent information, and when the stereotype is perceived to be highly shared in the community, more stereotype-consistent than inconsistent information is communicated due to its greater social connectivity function. These results highlight the need to examine communication as a dynamic and situated social activity.
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