期刊
EUROPEAN MANAGEMENT JOURNAL
卷 27, 期 5, 页码 316-326出版社
ELSEVIER SCI LTD
DOI: 10.1016/j.emj.2009.04.011
关键词
Regional strategies; Home region orientation; Firm-specific advantages; R&D investment; Firm performance; Small and medium-sized enterprises
Drawing from the resource-based view, we investigate how firm and country combinations affect international SME performance. Using a sample of 2676 international Korean SMEs, we explore the relationships among SME R&D investment, home region orientation and financial performance. Results show that R&D investment has a horizontally inverted S-shaped relationship with performance reflecting cost leadership, stuck in the middle, and differentiation strategies. We also find that a home region orientation moderates the relationship between R&D investment and performance. Home region orientation positively moderates the relationship when R&D investment reflects cost leadership or differentiation but negatively moderates a stuck in the middle strategy. (C) 2009 Elsevier Ltd. All rights reserved.
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