Enjoyment of sexualization: is it different for men?

We elucidated the Enjoyment of Sexualization (ES) construct in a sample of 206 female and 118 male undergraduate students. Our male ES Scale had high reliability, and confirmatory factor analyses indicated that a univariate structure was appropriate for both men and women. ES added to the prediction of self-esteem and number of sexual partners (but not body shame) after controlling for self-objectification; gender did not moderate these relationships. The relationship between ES and number of sexual partners was moderated by attractiveness such that individuals who believed themselves to be more attractive had more sexual partners at high levels of ES. Furthermore, ES was distinguishable from the conceptually-related self-objectification construct with regard to Big Five personality. Finally, results suggested that ES might be less harmful than self-objectification.