Mixed Methods Studies in Environmental Management Research: Prevalence, Purposes and Designs

Mixed methods research, that is, the combined use of quantitative and qualitative methods in the same study, is a popular approach in several fields. However, its use in the field of environmental management and sustainable development has not been examined. The authors review the application of mixed methods research in the journal Business Strategy and the Environment in the last ten years. A total of 340 articles have been read and reviewed, and 26 mixed methods studies have been identified. The main purposes and mixed methods designs are examined. Suggestions on why and how to use mixed methods research are offered, and recommendations are provided to guide future mixed methods studies to advance our understanding of environmental management topics. Copyright (c) 2014 John Wiley & Sons, Ltd and ERP Environment