期刊
JOURNAL OF BUSINESS RESEARCH
卷 71, 期 -, 页码 1-9出版社
ELSEVIER SCIENCE INC
DOI: 10.1016/j.jbusres.2016.10.002
关键词
Psychological ownership; Impression management; Control; Place; Music streaming
类别
资金
- British Academy/Leverhulme Trust [SG142059]
Streaming is becoming the most common format from which people access, share and listen to music and it is suggested that such practices are indicative of a shift towards a 'post-ownership' economy. In the case of music, consumers may place greater value (emotional and monetary) on the physical product because of the lack of legal ownership and/or absence of perceived ownership associated with streaming. This article examines how experiences of ownership are articulated through music streaming formats via qualitative interviews and an online themed discussion group. Drawing from psychological ownership theory we identify motivations (place, identity and control), antecedents (investing the self, coming to intimately know the target, pride and controlling the target) and outcomes (loyalty, empowerment and social rewards) of psychological ownership that are evident in the consumers' experiences of music streaming. This has theoretical and managerial implications for our understanding of how consumers engage with the post-ownership economy. Crown Copyright (C) 2016 Published by Elsevier Inc. All rights reserved.
作者
我是这篇论文的作者
点击您的名字以认领此论文并将其添加到您的个人资料中。
推荐
暂无数据