4.6 Article

Leveraging internal resources and external business networks for new product success: A dynamic capabilities perspective

期刊

INDUSTRIAL MARKETING MANAGEMENT
卷 61, 期 -, 页码 170-181

出版社

ELSEVIER SCIENCE INC
DOI: 10.1016/j.indmarman.2016.06.001

关键词

New product success; Dynamic capabilities; Network power; Technological capital; Human capital

资金

  1. Research Grants Council of the Hong Kong Special Administrative Region [HKBU 250111]

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Internal resources such as technological and human capital, together with a firm's business network, are vital sources of knowledge for new product development. Previous studies largely assume that a firm's internal resources and its external resources embedded in a business network are complementary in new product development. This study draws on the dynamic capabilities perspective to take the existing literature one step further. Our hypotheses were tested using a sample of 130 Chinese manufacturing firms in high-technology industries. Interestingly, the findings reveal a more complex picture of resource interplay between internal resources and external resources embedded in a firm's business network. More specifically, the findings show that a firm's power in its business network influences the effect of its internal resources on its ability to sense and seize opportunities, a vital dynamic capability. More importantly, the findings suggest that such dynamic capability plays a pivotal role in translating the benefits of resource-interplay into new product success. (C) 2016 Elsevier Inc. All rights reserved.

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