期刊
COMMUNICATION MONOGRAPHS
卷 84, 期 3, 页码 406-422出版社
ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
DOI: 10.1080/03637751.2017.1332770
关键词
Body image; self-discrepancy; social comparisons; LC4MP
During individual laboratory sessions, 49 women with an actual-ideal self-discrepancy randomly viewed 12 images of media fashion models varying in body types. Heart rate was recorded during image exposure. Self-report social comparisons and body satisfaction were measured following exposure to each image. A visual recognition test was administered following the last image. The results indicated that women reported the greatest body satisfaction and the least amount of social comparisons when viewing plus size models, but body satisfaction decreased and social comparisons increased when viewing average sized followed by thin size models. Further, as social comparisons increased (e.g., internal processing), external resource allocation and encoding decreased. The theoretical and applied implications from these findings are discussed.
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