期刊
INFORMATION TECHNOLOGY FOR DEVELOPMENT
卷 23, 期 2, 页码 296-317出版社
ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
DOI: 10.1080/02681102.2017.1289884
关键词
Bass diffusion model; SME; small and medium enterprises; diffusion; ICT adoption
In almost all low-income countries, small- and medium-sized enterprises (SMEs) are a primary engine for the country's economic development. While many information and communications technology (ICT) diffusion studies exist, only few focus on low-income countries and even fewer employ Bass-based analysis to examine ICT diffusion in these countries. This study applies the Bass diffusion model to understand SME adoption of ICT in Cameroon, a low-income country. The Bass model was employed because of its predictive capacity. We find that diffusion of ICT among SMEs in the context of a low-income economy is largely driven by forces of imitation rather than forces of innovation. Contributing to practice, this study finds that SMEs with greater sizes, multiple plants, and whose owners have higher education have a greater tendency to adopt ICT early. The theoretical contribution of the paper is applying the well-recognized Bass model from marketing to the IT/IS field and applying it within a low-income country environment by evaluating diffusion of ICTs among SMEs in Cameroon.
作者
我是这篇论文的作者
点击您的名字以认领此论文并将其添加到您的个人资料中。
推荐
暂无数据