Road map for the implementation of green manufacturing practices in Indian manufacturing industries An ISM approach

Purpose - Green manufacturing (GM) has received growing attention in the last few years. As today's business environment is highly competitive, dynamic and volatile in nature, GM is seen as the winning strategy to be adopted by manufacturers. In this scenario, successful implementation of GM by manufacturers can give them an edge over their competitors. The purpose of this paper is to identify and develop the structural relationship among different factors for the successful implementation of GM. Design/methodology/approach - A questionnaire-based survey and interpretive structural modeling (ISM) approach has been applied in this study. In this research, 12 factors have been identified, such as top management commitment, supplier and materials management, green product and process design, employee training and empowerment, etc. On the basis of survey results and opinions of experts from industry and academia, a structural relationship model has been developed through an ISM approach. Findings - Top management commitment has the highest driving power for the implementation of GM. Effective implementation of GM will improve organization performance in terms of product cost and quality. For effective implementation of GM, management should not ignore development of people, product and processes. Practical implications - The developed model will be useful to managers, decision makers and practitioners of GM in prioritizing their resources more effectively. Originality/value - Critical success factor play a pivotal role for the assessment and implementation of GM practices. Identification of key success factors and their mutual relationship can help in implementation of GM practices in various organizations. It is probably one of the leading attempts to provide road map to the implementation of GM practices in Indian manufacturing industries.