Causal factor relations of supply chain competitiveness via fuzzy DEMATEL method for Thai automotive industry

The automotive industry is complex and global. An automotive supply chain involves multiple manufacturers and service providers in different parts of the chain across different countries. Diffusion of the global production system creates both opportunities and challenges for the supply chain itself as well as production base countries. Thailand is a production base for over 15 automotive brands. The industry contributes significantly to the Thai economy and employs approximately half a million people. To address competitiveness of the Thai automotive industry, its supply chain is studied in this paper. Ten factors affecting the competitiveness of the Thai automotive supply chain are analysed through the fuzzy DEMATEL method. The method forms a structural model that categorises the causal or effect roles of the factors, and the degree at which they impact the supply chain. This study focuses on Tier 1 and Tier 2 manufacturers of the supply chain. The results reveal that there are three common causal factors and four common effects in both tiers. The other four factors play different roles in different tiers. Managerial implications relating to these factors are also discussed and certain recommendations proposed in order to enhance the competitiveness of the Thai automotive supply chain.