期刊
JOURNAL OF ENVIRONMENTAL ECONOMICS AND MANAGEMENT
卷 103, 期 -, 页码 -出版社
ACADEMIC PRESS INC ELSEVIER SCIENCE
DOI: 10.1016/j.jeem.2020.102351
关键词
Social norms; Energy demand; External validity; Randomized field experiments; Non-price interventions
资金
- Stiftung Mercator
- German Research Foundation (DFG) [CRC TR 224]
- German Research Foundation (DFG) through Collaborative Research Center Statistical Modeling of Nonlinear Dynamic Processes [SFB 823]
- special grant (Sondertatbestand) from the German Federal Ministry for Economic Affairs and Energy
- Ministry of Innovation, Science, and Research of the State of North RhineWestphalia
The seminal studies by Allcott and Mullainathan (2010), Allcott (2011), and Allcott and Rogers (2014) show that social comparison-based home energy reports (HER) are a cost-effective climate policy intervention in the US. Our paper demonstrates the context-dependency of this result. Inmost industrialized countries, average electricity consumption and carbon intensity are well below US levels. Consequently, HER interventions can only become cost-effective if treatment effect sizes are substantially higher. For Germany, we provide evidence from a large-scale randomized controlled trial that effect sizes are in fact considerably lower than in the US. We conclude by illustrating that targeting highly responsive subgroups is crucial to reach cost-effectiveness and by identifying the few countries in which HER are promising policy instruments. (C) 2020 Elsevier Inc. All rights reserved.
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