期刊
JOURNAL OF BUSINESS AND TECHNICAL COMMUNICATION
卷 35, 期 1, 页码 101-109出版社
SAGE PUBLICATIONS INC
DOI: 10.1177/1050651920963439
关键词
risk communication; data visualization; COVID-19; public health; visual risk literacy
This article explores how flatten the curve (FTC) visualizations have become a crucial tool for communicating the risk of viral spread during the COVID-19 pandemic. The authors highlight three rhetorical tensions and consider how the field of technical and professional communication can better support visual risk literacy in the future.
This article explores how flatten the curve (FTC) visualizations have served as a rhetorical anchor for communicating the risk of viral spread during the COVID-19 pandemic. Beginning from the premise that risk visualizations have eclipsed their original role as supplemental to public risk messaging and now function as an organizer of discourse, the authors highlight three rhetorical tensions (epideictic-deliberative, global-local, conceptual metaphors-data representations) with the goal of considering how the field of technical and professional communication might more strongly support visual risk literacy in future crises.
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