4.6 Article

Price and RevPAR determinants of Airbnb listings: Convergent and divergent evidence

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ELSEVIER SCI LTD
DOI: 10.1016/j.ijhm.2020.102709

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Listing determinants; Peer-to-peer accommodation platform; Price; RevPAR; Shapley value

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This paper analyzes the performance determinants of Airbnb listings in Milan, investigating the effects of antecedents on price and revenue, ranking different variables, and distinguishing between private rooms and entire homes. The study finds that listing type and size, location, and seasonality are the most important factors explaining performance differentials among Airbnb properties.
This paper explores the performance determinants of Airbnb listings, analyzing three research questions. First, the study investigates the different effects generated by the antecedents on price and revenue; second, it ranks different groups of variables; third, it distinguishes between private rooms and entire homes or apartments. These research questions are addressed by analyzing Airbnb listings in Milan, a business city where the sharing economy is growing fast. In particular, the study will use the monthly data of all Airbnb listings in Milan recorded by AirDNA during the period from November 2014 to June 2019, which consists of 323,184 total observations. Some hedonic price models are calculated, adding the Shapley value approach. Empirical findings show some important differences between price and revenue determinants. Furthermore, listing type and size, along with location and seasonality, are by far the most important factors that explain performance differentials among Airbnb properties.

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