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Virtual Focus Groups as an Answer to Research During a Pandemic Implications for Nursing Professional Development

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LIPPINCOTT WILLIAMS & WILKINS
DOI: 10.1097/NND.0000000000000750

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This article explores the application of virtual focus groups as a method of data collection in nursing professional development, and suggests ways to maintain privacy and confidentiality in an online environment.
Focus groups are a standard method of qualitative data collection and an excellent method for data collection in nursing professional development. Advances in technology, virtual health care, and the COVID-19 pandemic increase the opportunities to use virtual focus groups for rich data collection. In this perspective article, the authors promote virtual focus groups as an answer to challenging data collection, while exploring ways that privacy and confidentiality can be maintained in an online environment.

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