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National pride, investor sentiment, and stock markets

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DOI: 10.1016/j.intfin.2023.101879

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This paper investigates the impact of investor sentiment on the stock market prior to a country's independence day celebration. The study finds a positive abnormal return on the trading day before the independence day, which is subsequently reversed. Additionally, the study reveals a connection between the abnormal return and measures of national pride and social culture. In the case of the United States, the study also shows a decrease in economic uncertainty on its independence day.
This paper investigates the stock market reaction to an uplift in investor mood anticipating a country's independence day celebration. A crosscountry analysis reveals a positive abnormal return on the trading day immediately prior to the country's independence day. This finding is robust to various event-study methods and to various benchmarks. This positive return is subsequently reversed. Further, we find a relation between the abnormal return of a country on its independence day and measures of national pride and social culture. Focusing on the United States, we find a decrease in economic uncertainty measures on its independence day. Overall, our evidence suggests that national pride leads to investor sentiment in capital markets.

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