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Gamification approaches for open innovation implementation: A conceptual framework

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Summary: Drawing on theories of inter-organizational knowledge flows and social networks, this study explores how collaboration network embeddedness (NE) drives firms' inbound and outbound open innovation (OI) practices, with a focus on structural embeddedness (SE) and relational embeddedness (RE). Findings suggest that bridging structural holes in collaboration networks (SE) and stronger tie strength (RE) have positive impacts on firms' inbound OI practices, while only stronger tie strength in collaboration networks (RE) facilitates outbound OI practices. Additionally, the role of network inertia (NI) is found to moderate these relationships, strengthening the impact of SE on firm OI practice but weakening the role of RE.

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