Supporting Story Synthesis: Bridging the Gap between Visual Analytics and Storytelling

Visual analytics usually deals with complex data and uses sophisticated algorithmic, visual, and interactive techniques supporting the analysis. Findings and results of the analysis often need to be communicated to an audience that lacks visual analytics expertise. This requires analysis outcomes to be presented in simpler ways than that are typically used in visual analytics systems. However, not only analytical visualizations may be too complex for target audiences but also the information that needs to be presented. Analysis results may consist of multiple components, which may involve multiple heterogeneous facets. Hence, there exists a gap on the path from obtaining analysis findings to communicating them, within which two main challenges lie: information complexity and display complexity. We address this problem by proposing a general framework where data analysis and result presentation are linked by story synthesis, in which the analyst creates and organises story contents. Unlike previous research, where analytic findings are represented by stored display states, we treat findings as data constructs. We focus on selecting, assembling and organizing findings for further presentation rather than on tracking analysis history and enabling dual (i.e., explorative and communicative) use of data displays. In story synthesis, findings are selected, assembled, and arranged in meaningful layouts that take into account the structure of information and inherent properties of its components. We propose a workflow for applying the proposed conceptual framework in designing visual analytics systems and demonstrate the generality of the approach by applying it to two diverse domains, social media and movement analysis.