4.3 Article

Modelling and predicting customer churn from an insurance company

相关参考文献

注意:仅列出部分参考文献,下载原文获取全部文献信息。
Article Computer Science, Artificial Intelligence

Improved marketing decision making in a customer churn prediction context using generalized additive models

Kristof Coussement et al.

EXPERT SYSTEMS WITH APPLICATIONS (2010)

Article Business

Understanding service retention within and across cohorts using limited information

David A. Schweidel et al.

JOURNAL OF MARKETING (2008)

Article Computer Science, Artificial Intelligence

CRM at a pay-TV company: Using analytical models to reduce customer attrition by targeted marketing for subscription services

Jonathan Burez et al.

EXPERT SYSTEMS WITH APPLICATIONS (2007)

Article Computer Science, Artificial Intelligence

Identifying issues in customer relationship management at Merck-Medco

Gholamreza Torkzadeh et al.

DECISION SUPPORT SYSTEMS (2006)

Article Computer Science, Artificial Intelligence

Applying data mining to telecom chum management

SY Hung et al.

EXPERT SYSTEMS WITH APPLICATIONS (2006)

Article Business

Bagging and boosting classification trees to predict churn

A Lemmens et al.

JOURNAL OF MARKETING RESEARCH (2006)

Article Computer Science, Artificial Intelligence

An introduction to ROC analysis

Tom Fawcett

PATTERN RECOGNITION LETTERS (2006)

Article Computer Science, Artificial Intelligence

Turning telecommunications call details to churn prediction: a data mining approach

CP Wei et al.

EXPERT SYSTEMS WITH APPLICATIONS (2002)

Article Computer Science, Artificial Intelligence

Predicting subscriber dissatisfaction and improving retention in the wireless telecommunications industry

MC Mozer et al.

IEEE TRANSACTIONS ON NEURAL NETWORKS (2000)