The GOWA operator based approach to multiattribute decision making using intuitionistic fuzzy sets

The aim of this paper is to develop a methodology for solving multiattribute decision making (MADM) problems in which weights of attributes and ratings of alternatives on qualitative and quantitative attributes are expressed with intuitionistic fuzzy sets (IFSs). In this methodology, relative membership/satisfaction and non-membership/non-satisfaction degrees are formulated to construct IFSs for numerical values of alternatives on quantitative attributes. Alternatives on qualitative attributes are evaluated using linguistic variables and semantics which are parameterized by IFSs. Hereby, weights and ratings of alternatives on both qualitative attributes and quantitative attributes may be expressed with IFSs in a unified way. The generalized ordered weighted averaging (GOWA) operator is further extended to the situations in which the argument values are IFSs and thus a methodology is developed to solve MADM problems using IFSs. Validity and applicability of the proposed methodology in this paper are illustrated with a real numerical example. (C) 2010 Elsevier Ltd. All rights reserved.