4.7 Article

A hybrid forecast marketing timing model based on probabilistic neural network, rough set and C4.5

Journal

EXPERT SYSTEMS WITH APPLICATIONS
Volume 37, Issue 3, Pages 1814-1820

Publisher

PERGAMON-ELSEVIER SCIENCE LTD
DOI: 10.1016/j.eswa.2009.07.019

Keywords

Forecasting; Supply chain; Probabilistic neural network (PNN); Decision tree_C4.5; Rough set theory (RST)

Funding

  1. National Science Council of Taiwan, ROC [NSC 98-2410-H-224-003]

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One of the major difficulties in investment strategy is to integrate supply chain with finance for controlling the marketing timing. The present study uses not only the different indexes in fundamental and technical analysis, but also the rough set theory and artificial neural networks inference system to construct three investment market timing classification models. This includes probabilistic neural network classification model, rough set classification model and hybrid classification model combining probabilistic neural network, rough sets and C4.5 decision tree. We use the forecasting accuracy and investment return to evaluate the efficacy of these three classification models. Empirical experimentation shown hybrid classification model help construct a better predictive power trading system in terms of stock market timing analysis. (C) 2009 Elsevier Ltd. All rights reserved.

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