The hot hand phenomenon as a cognitive adaptation to clumped resources

The hot hand phenomenon refers to the expectation of streaks in sequences of hits and misses whose probabilities are, in fact, independent (e.g., coin tosses, basketball shots). Here we propose that the hot hand phenomenon reflects an evolved psychological assumption that items in the world come in clumps, and that hot hand, not randomness, is our evolved psychological default. In two experiments, American undergraduates and Shuar hunter-horticulturalists participated in computer tasks in which they predicted hits and misses in foraging for fruits, coin tosses, and several other kinds of resources whose distributions were generated randomly. Subjects in both populations exhibited the hot hand assumption across all the resource types. The only exception was for American students predicting coin tosses where hot hand was reduced. These data suggest that hot hand is our evolved psychological default, which can be reduced (though not eliminated) by experience with genuinely independent random phenomena like coin tosses. (C) 2009 Elsevier Inc. All rights reserved.