4.7 Article

Alliance or no alliance-Bargaining power in competing reverse supply chains

Journal

EUROPEAN JOURNAL OF OPERATIONAL RESEARCH
Volume 233, Issue 2, Pages 313-325

Publisher

ELSEVIER
DOI: 10.1016/j.ejor.2013.09.021

Keywords

Supply chain management; Environment; Strategic alliance; Bargaining power

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This work investigates how bargaining power affects negotiations between manufacturers and reverse logistics providers in reverse supply chains under government intervention using a novel three-stage reverse supply chain model for two scenarios, a reverse logistics provider alliance and no reverse logistics provider alliance. Utilizing the asymmetric Nash bargaining game, this work seeks equilibrium negotiation solutions. Analytical results indicate that the reverse logistics provider alliance increases the bargaining power of reverse logistics providers when negotiating with a manufacturer for a profitable recycled-component supply contract; however, manufacturer profits are often reduced. Particularly in the case of an recycled-component vender-dominated market, a reverse logistics alliance with extreme bargaining power may cause a counter-profit effect that results in the decreases of profits for all players involved, including buyers (i.e., manufacturers) and allied recycled-component venders (i.e., reverse logistics providers). Additional managerial insights are provided for discussion. (C) 2013 Elsevier B.V. All rights reserved.

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