Journal
JOURNAL OF BUSINESS RESEARCH
Volume 55, Issue 3, Pages 177-191Publisher
ELSEVIER SCIENCE INC
DOI: 10.1016/S0148-2963(00)00135-1
Keywords
corporate environmentalism; construct; measurement
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This paper examines managerial perceptions of corporate environmentalism - the process by which firms integrate environmental concerns into their decision making. Based on a review of the literature, the paper defines the concept of corporate environmentalism. Two themes of corporate environmentalism are discussed - corporate environmental orientation and environmental strategy focus. Scales to measure these themes are then developed and their psychometric properties tested in a mail survey of managers in 311 firms. (C) 2001 Elsevier Science Inc. All rights reserved.
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