Journal
INTERNATIONAL JOURNAL OF OPERATIONS & PRODUCTION MANAGEMENT
Volume 24, Issue 5-6, Pages 468-487Publisher
EMERALD GROUP PUBLISHING LTD
DOI: 10.1108/01443570410532542
Keywords
mass customization; electronic commerce; supply chain management
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The concept of postponement has a long history of academic literature and practical applications. The recent literature has also well documented that the need for postponement is driven by today's market and business environment. However, its applications are still not as widespread as expected. Therefore, we are interested in what factors enable or hinder the successful implementation of postponement. After a review oil postponement, we propose an integrated framework that will help to develop a set of general ideas on which further work can be based. The practical difficulties associated with moving toward postponement are also included in this framework. The objective is also to understand better the challenges that exist in implementing postponement strategies.
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