☆ 4.6 Review

The meaning, effectiveness and future of social marketing

OBESITY REVIEWS (2007)

Journal

OBESITY REVIEWS

Volume 8, Issue -, Pages 189-193

Publisher

WILEY

DOI: 10.1111/j.1467-789X.2007.00340.x

Keywords

behaviour change; effectiveness; obesity; social marketing

Categories

Endocrinology & Metabolism

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