GLOMO(sys): A Systems Account of Global Versus Local Processing

Within GLOMO(sys) (the GLObal versus LOcal processing MOdel, a systems account) we examine the functionalities of two processing systems that process information either globally or locally (looking at the forest vs. the trees). GLOMO(sys) suggests that (a) global versus local perceptual processing carries over to other tasks; (b) perceptual processing is related to conceptual processing (e. g., creative/analytic tasks; face/verbal recognition; similarity/dissimilarity generation; abstract/concrete construals, distance estimates, inclusive/exclusive categorization; assimilation/contrast in social judgments); (c) perceptual and conceptual processing is elicited by real-world variables (e. g., mood, exteroceptive and interoceptive cues of approach/avoidance, promotion/prevention focus, high/low power, distance, obstacles, novelty/familiarity, love/sex, interdependent/independent selves); (d) regulatory focus, psychological distance, and novelty are driving effects; and (e) the global system (glo-sys) processes novelty and the local system (lo-sys) processes familiarity. We discuss whether glo-sys is responsible for understanding meaning, relate the systems to physiological research, and discuss new research questions.