Journal
JOURNAL OF INDUSTRIAL AND PRODUCTION ENGINEERING
Volume 33, Issue 5, Pages 308-320Publisher
TAYLOR & FRANCIS LTD
DOI: 10.1080/21681015.2016.1172124
Keywords
Circular business model; circular design; circularity; sustainability; closed loop
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The transition within business from a linear to a circular economy brings with it a range of practical challenges for companies. The following question is addressed: What are the product design and business model strategies for companies that want to move to a circular economy model? This paper develops a framework of strategies to guide designers and business strategists in the move from a linear to a circular economy. Building on Stahel, the terminology of slowing, closing, and narrowing resource loops is introduced. A list of product design strategies, business model strategies, and examples for key decision-makers in businesses is introduced, to facilitate the move to a circular economy. This framework also opens up a future research agenda for the circular economy.
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