Journal
JOURNAL OF HEALTH PSYCHOLOGY
Volume 9, Issue 4, Pages 549-565Publisher
SAGE PUBLICATIONS LTD
DOI: 10.1177/1359105304044039
Keywords
bulimia; discourse; obesity; public health; weight control; women
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Public health messages emphasizing 'healthy weight' link good health to a narrow range of body weights and stress energy regulation to achieve this. We examined whether women who practise bulimia deploy notions of 'healthy weight' in their talk about body management activities. Analysis is based on interviews with 15 women who practise bulimia and on material collected from cultural locations containing 'health promotion' advice. Poststructuralist discourse analysis revealed that slenderness was constituted as healthy in both sites and that the careful regulation of energy intake and output was similarly reified as a healthy practice. We conclude that a discourse of 'healthy weight cannot be unhinged from a cultural imperative of slenderness for women, and that paradoxically 'health' practices provide a rationality that supports the practices of binge eating and compensating.
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