Journal
JOURNALISM & MASS COMMUNICATION QUARTERLY
Volume 83, Issue 3, Pages 477-493Publisher
SAGE PUBLICATIONS INC
DOI: 10.1177/107769900608300301
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This case study of a U.S. newspaper led by an all-female management team found that the culture of the newsroom reflected the so-called feminine traits of its leaders. Through qualitative, ethnographic methods of interview and observation, the researcher documented ways that the female managers brought feminine standpoints to the workplace. Fainily-friendly policies, openness, teamwork, and communication, identified by management and communication scholars as feminine characteristics, were hallmarks of the newspaper's culture.
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