Journal
TOURISM MANAGEMENT
Volume 28, Issue 4, Pages 1115-1122Publisher
ELSEVIER SCI LTD
DOI: 10.1016/j.tourman.2006.07.007
Keywords
destination image; trip quality; perceived value; satisfaction; behavioral intentions
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Differing from the previous studies, this study proposed a more integrated tourist behavior model by including destination image and perceived value into the quality-satisfaction-behavi oral intentions paradigm. The structural relationships between all variables with respect to different stages of tourist behaviors were investigated in the study. The results show that destination image have both direct and indirect effects on behavioral intentions. In addition, the path destination image - trip quality perceived value satisfaction behavioral intentions appears evident in this study. (c) 2006 Published by Elsevier Ltd.
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