4.5 Article

An institution-based view of international business strategy: a focus on emerging economies

Journal

JOURNAL OF INTERNATIONAL BUSINESS STUDIES
Volume 39, Issue 5, Pages 920-936

Publisher

PALGRAVE MACMILLAN LTD
DOI: 10.1057/palgrave.jibs.8400377

Keywords

institutions; institution-based view; international business strategy; emerging economies

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Leveraging the recent research interest in emerging economies, this Perspective paper argues that an institution-based view of international business (IB) strategy has emerged. It is positioned as one leg that helps sustain the strategy tripod'' (the other two legs consisting of the industry-and resource-based views). We then review four diverse areas of substantive research: (1) antidumping as entry barriers; (2) competing in and out of India; (3) growing the firm in China; and (4) governing the corporation in emerging economies. Overall, we argue that an institution-based view of IB strategy, in combination with industry-and resource-based views, will not only help sustain a strategy tripod, but also shed significant light on the most fundamental questions confronting IB, such as What drives firm strategy and performance in IB?''.

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