Journal
JOURNAL OF INTERNATIONAL BUSINESS STUDIES
Volume 39, Issue 6, Pages 1064-1080Publisher
PALGRAVE MACMILLAN LTD
DOI: 10.1057/palgrave.jibs.8400398
Keywords
performance measurement; financial performance; operational performance; overall effectiveness performance
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A sizeable body of international business (IB) research is devoted to building knowledge about the determinants of organizational performance. A key precursor to accurately diagnosing why some organizations succeed in the international marketplace while others struggle is operationalizing performance appropriately. Yet, to date, no systematic investigation has considered how well 113 research measures performance. We examine the measurement of performance in 96 articles published in the Academy of Management Journal, Administrative Science Quarterly, Journal of Marketing, Journal of Marketing Research, journal of International Business Studies, Management Science, Organization Science, and the Strategic Management Journal between 1995 and 2005. The findings reveal that most studies do not measure performance in a manner that captures the multifaceted nature of the construct. We describe the implications of these results, and offer suggestions for improving future practice.
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