Journal
COMMUNICATION THEORY
Volume 19, Issue 4, Pages 351-+Publisher
OXFORD UNIV PRESS INC
DOI: 10.1111/j.1468-2885.2009.01347.x
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This article introduces an explication of video game players' identification with a game character or role that is based on social-psychological models of self-perception. Contrasting with conventional (dyadic) notions of media user-character relationships (e.g., parasocial interaction or affective disposition theory), (monadic) video game identification is defined as a temporal shift of players' self-perception through adoption of valued properties of the game character. Implications for media enjoyment, the measurement of identification, and media effects are discussed.
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