Attitude markers in business management research articles: a cross-cultural corpus-driven approach

The expression of attitudinal meaning is negotiated in research articles (RAs) on the basis of shared disciplinary values. The aim of this paper is to analyse the role of the broader cultural context in the expression of attitudinal values, trying to ascertain to what extent language/culture values may be overridden by disciplinary ones. Thus, the paper explores attitude markers in a corpus of RAs from Business Management in two different sociocultural contexts: international American and local Spanish. Overall, results indicate a similar frequency of use and tendencies in the rhetorical purposes of attitude markers in the two sub-corpora. It could be concluded that a common set of disciplinary values is shared by scholars from these two cultural contexts in this field when publishing their RAs.