4.6 Article

Internationalization, resource allocation and firm performance

Journal

INDUSTRIAL MARKETING MANAGEMENT
Volume 39, Issue 7, Pages 1103-1110

Publisher

ELSEVIER SCIENCE INC
DOI: 10.1016/j.indmarman.2009.10.001

Keywords

Resource allocation; Value appropriation; Firm performance; Internationalization

Ask authors/readers for more resources

In this paper, we examine the effects of internationalization and resource allocation on firm performance We argue that resource allocation plays a pivotal role in determining a firm's international growth Using a sample of Taiwanese firms, we find an optimal level of internationalization, in terms of the number of countries, as well as the level of investment towards value appropriation that is necessary to start creating a positive impact on firm performance As a result of our study, we propose that Taiwanese firms would likely benefit by shifting their focus of resource allocation from R&D to marketing. (C) 2009 Elsevier Inc All rights ieserved

Authors

I am an author on this paper
Click your name to claim this paper and add it to your profile.

Reviews

Primary Rating

4.6
Not enough ratings

Secondary Ratings

Novelty
-
Significance
-
Scientific rigor
-
Rate this paper

Recommended

No Data Available
No Data Available