4.5 Article

Interaction between feasibility and desirability in the formation of entrepreneurial intentions

Journal

JOURNAL OF BUSINESS VENTURING
Volume 26, Issue 4, Pages 431-440

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ELSEVIER
DOI: 10.1016/j.jbusvent.2010.01.001

Keywords

Entrepreneurial intentions; Desirability-feasibility interactions

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The literature argues that entrepreneurial intentions depend on perceptions of desirability and perceptions of feasibility. Research in other fields suggests that there will be an interaction effect between these two main antecedents of intentions, but such interaction has not been investigated in the context of entrepreneurial intentions. In this paper we explore this interaction effect in an expectancy framework, hypothesizing a negative interaction effect between perceived desirability and perceived feasibility based on regulatory focus theory. A large multi-country sample confirms this negative interaction, and suggests a novel typology of nascent entrepreneurs as natural entrepreneurs, accidental entrepreneurs, and inevitable entrepreneurs. (C) 2010 Elsevier Inc. All rights reserved.

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