Realizing the Potential of Behavioral Intervention Technologies

Behavioral intervention technologies (BITs) apply behavioral and psychological intervention strategies by using digital media to target behaviors, cognitions, and emotions in support of physical and mental health. BITs offer promising opportunities to expand psychological practice. However, to realize the potential of BITs, psychologists must understand both the possibilities and the limitations associated with using technology to advance psychology. We review examples of the most cutting-edge BITs and discuss features that differentiate BITs from traditional modes of delivery. We highlight major challenges in designing BITs, including adherence, engagement, technological and interventional obsolescence, multidisciplinary collaboration, and a reliance on psychological skeuomorphisms. Psychologists who do not understand the conceptual and applied considerations involved in creating BITs risk being left out of the development of BITs in the future. Teaming psychologists with experts in technology will help to promote novel interventions rather than using technology to disseminate existing treatments.