4.7 Article

You are what you can access: Sharing and collaborative consumption online

Journal

JOURNAL OF BUSINESS RESEARCH
Volume 67, Issue 8, Pages 1595-1600

Publisher

ELSEVIER SCIENCE INC
DOI: 10.1016/j.jbusres.2013.10.001

Keywords

Collaborative consumption; Ownership; Access; Sharing; Sharing economy; Community

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Sharing is a phenomenon as old as humankind, while collaborative consumption and the sharing economy are phenomena born of the Internet age. This paper compares sharing and collaborative consumption and finds that both are growing in popularity today. Examples are given and an assessment is made of the reasons for the current growth in these practices and their implications for businesses still using traditional models of sales and ownership. The old wisdom that we are what we own, may need modifying to consider forms of possession and uses that do not involve ownership. (C) 2013 Elsevier Inc. All rights reserved.

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