Journal
AMERICAN JOURNAL OF HEALTH BEHAVIOR
Volume 38, Issue 6, Pages 860-870Publisher
PNG PUBLICATIONS
DOI: 10.5993/AJHB.38.6.8
Keywords
smartphone health apps; technology acceptance model (TAM); health consciousness; health information orientation; Internet health information use efficacy
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Objective: To examine the effects of cognitive and contingent factors on the adoption of smartphone health apps, focusing on the technology acceptance model (TAM). Methods: American college students (N = 422), who currently owned smartphones but were not using health apps, completed an online survey. Results: Results from a path analysis mostly supported the proposed hypotheses, showing that subjective norm, health consciousness, health information orientation, and Internet health information use efficacy significantly affected the main components of TAM. Conclusion: Study findings provide scholars and practitioners with an empirical model of explaining the cognitive and micro-mechanisms of determining the adoption of health apps, especially among younger populations.
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