Journal
PRODUCT SERVICES SYSTEMS AND VALUE CREATION: PROCEEDINGS OF THE 6TH CIRP CONFERENCE ON INDUSTRIAL PRODUCT-SERVICE SYSTEMS
Volume 16, Issue -, Pages 32-37Publisher
ELSEVIER SCIENCE BV
DOI: 10.1016/j.procir.2014.01.005
Keywords
Product service system; Business models; Framework; Co-design; Co-production; Co-delivery
Categories
Funding
- Council for Scientific and Industrial Research (CSIR), India [22(0553)/EMR-II]
Ask authors/readers for more resources
In this paper, a hybrid PSS business model is considered for discussing the framework for value co-creation through customization and personalization. The framework consists of a business model, an engagement model which leads to value creation through customization, and a detailed service execution plan which offers opportunities for value co-creation through co-design, co-production and co-delivery, leading to personalization. The conventional approaches for PSS design do not explicitly address the aspect of customization and personalization through co-creation activities. The expected benefits for the provider and other stakeholders will be in terms of knowledge co-creation and ensuring enhanced customer experience through personalization.
Authors
I am an author on this paper
Click your name to claim this paper and add it to your profile.
Reviews
Recommended
No Data Available