Journal
REVIEW OF FINANCIAL STUDIES
Volume 28, Issue 1, Pages 1-32Publisher
OXFORD UNIV PRESS INC
DOI: 10.1093/rfs/hhu072
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- TrimTabs, Inc.
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We use daily Internet search volume from millions of households to reveal market-level sentiment. By aggregating the volume of queries related to household concerns (e.g., recession, unemployment, and bankruptcy), we construct a Financial and Economic Attitudes Revealed by Search (FEARS) index as a new measure of investor sentiment. Between 2004 and 2011, we find FEARS (i) predict short-term return reversals, (ii) predict temporary increases in volatility, and (iii) predict mutual fund flows out of equity funds and into bond funds. Taken together, the results are broadly consistent with theories of investor sentiment.
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