Journal
BIG DATA & SOCIETY
Volume 2, Issue 2, Pages -Publisher
SAGE PUBLICATIONS INC
DOI: 10.1177/2053951715603732
Keywords
Network analysis; regression models; relational events; agency; sociality
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In this contribution to the colloquium, I argue why and how I lost interest in the overall structure of social networks even though Big Data techniques are increasingly simplifying the collection, organisation, and analysis of ever larger networks. The challenge that Big Data techniques pose to the social scientist, I think, is of a different nature. Big Data on social actors mainly record events, e.g. interactions between human beings that happen at a point in time. In contrast, social network analysts tend to think in terms of social relations that exist over a timespan. The challenge, then, is to rethink our conceptions and models of social relations and social structure. I conceptualize social structure and social relations as forces. I propose modelling these forces with regression models for longitudinal interaction data.
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