Journal
DOCUMENTS D ANALISI GEOGRAFICA
Volume 62, Issue 2, Pages 327-346Publisher
UNIV AUTONOMA BARCELONA
DOI: 10.5565/rev/dag.285
Keywords
smart destination; technology; governance; management; innovation
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This article analyzes the new smart destinations approach to tourism management at the local level. We examine the origins of this approach and propose a conceptualization from a systemic perspective, which is contrasted with current tourism management strategies through a survey of tourist destinations in the Valencia Region. The results show that the smart destinations approach has not been considered as a management objective. This approach requires a global project incorporating five key areas: governance, sustainability, connectivity, information system and innovation. However, due to the complexity of the smart tourist destination approach, a particular kind of development that is flexible, scalable and adapted to each geographical environment is recommendable.
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