4.2 Article

English Vinglish' and Bollywood: what is new' about the new woman'?

Journal

GENDER PLACE AND CULTURE
Volume 23, Issue 8, Pages 1179-1192

Publisher

ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
DOI: 10.1080/0966369X.2015.1136816

Keywords

Bollywood; transnationalism; new woman; India; English Vinglish

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Bollywood's transnational mechanisms offer a unique space to study gendered subjectivity. My article studies a specific Bollywood movie, English Vinglish (2012) to draw out the profile of the new woman.' Persistently, I question the new-ness' to the construction of women when the new' reiterates the values of tradition, nation, and family. The new' seems to exist as a particular and unique transaction between local traditions and the global spread of populations that make limiting conceptions of woman, nation, or family, anomalies in a world propelled by expanding market needs and demands. The new' while offering possibilities for women, concomitantly carries different exclusions based on class, religion, language, and other identities. Understanding the formation of gender under contemporary conditions of transnationalism requires attentiveness to an insidious partnership of possibilities and exclusions that makes it simplistic to think in terms of progress or regress.

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