Journal
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
Volume 32, Issue 2, Pages 251-257Publisher
EMERALD GROUP PUBLISHING LTD
DOI: 10.1108/JBIM-01-2016-0004
Keywords
Marketing; Decision making; Supply chain management; Research methodologies; Purchasing research; Purchasing strategy
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Purpose - This conceptual paper details the evolution of purchasing research and describes the increasing integration of purchasing with other strategic functions to identify key trends in purchasing practices together with their implications for purchasing research. Design/methodology/approach - This study takes a conceptual approach and reviews prior literature to describe the field and predict future developments. Findings - Purchasing is increasingly integrated with different business functions, such as strategy, marketing, decision-making and supply chain management. Key real-world trends include sustainable and ethical purchasing, purchasing in the digital economy, supply chain risk management and public sector purchasing. These trends suggest both avenues for further research and specific methodologies to pursue them. Originality/value - By providing a comprehensive overview of the trends in purchasing practice and research, this study offers unique insights, especially for researchers who seek to continue expanding the field.
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